Call Centre Training
This Call Centre Training – which includes Telephone Etiquette Training,
is offered throughout South Africa, as in-house, public and online training
is offered throughout South Africa, as in-house, public and online training
Call Centre Training
– Including Telephone Etiquette Training –
This course is suitable for:
Call Centre Operators, and employees involved in sales and customer service
Call Centre Operators, and employees involved in sales and customer service
Course Duration: 2 days2>
NQF Level:
Course Objective:
Through this Call Centre Training Course, which includes Telephone Etiquette Training, your company will gain:
✓ Increased sales and market penetration
✓ Improved customer relationships
✓ Customer loyalty
Course content and outcomes:
Through this course, delegates will learn:
- Getting the basics right
- The fundamentals of customer service and sales
- Teamwork and the service chain
- Understanding the basic needs of every customer
- The 3 V’s of communication – and how to maximize them – even over the phone
- Basic telephone skills essential for every employee involved in customer service and sales
- First impressions formed on the phone

- Putting a smile in your voice
- Adopting a “yes we can” attitude
- The importance of tone of voice, pitch and rate of speech
- Time taken to answer
- Getting essential information to serve
- Questioning and probing techniques
- The dreaded “please hold”
- The dreaded “dead end” transfer
- Giving and taking messages
- Active listening skills
- Matching the communication style of your customer
- The importance of attitude to be effective in sales & customer service
- Understanding the importance of internal and external customers
- Handling in-bound calls effectively
- 5 critical things to do when opening an in-bound call
- Attentiveness and active listening
- Establishing the real need
- Administrative efficiency and follow up
- Handling out-bound calls and direct sales effectively
- Getting through the gate-keeper to the decision maker
- Effective enquiring
- Preparing a script
- Selling benefits
- Cross-selling and up-selling
- Handling objections
- Techniques for closing the deal
- Handling difficult situations and problems relating to sales
- Knowing your product
- Using your resources – the internal value chain
- Handling complaints and irate customers
- Why complaining customers are highly valuable
- Understanding the real issue behind the words
- Creating calm and giving reassurance
Click to view all our Customer Service Training Courses
To enrol delegates on our
Call Centre Training
Contact us on 074 074 0444
or
Send us an email to info@poponline.co.za
or
Click on the link below to register delegates now
